Sales organization

Vaisala's customers have been divided into seven customer segments, each served by its own dedicated sales team. Six sales teams focus on meteorological customers and one focuses on industrial customers. In 2008, 116 persons were working in the sales organization.

The meteorological customer sales teams serve meteorological and hydrological institutes, defense forces, aviation organizations, road organizations, integrators of meteorological systems, and other companies and entities that require weather information for efficient operation. The industrial customer sales team serves industries that use Vaisala's measurement instruments in their own core processes.

In addition to Vaisala's own sales force, customers are served by global distributor network.

Vaisala's sales function was reorganized in 2008 to align with the new market-driven strategy. Each new business area, Meteorology, Weather Critical Operations and Controlled Environment, has its own regional sales teams to serve customers in the respective market segments. The new sales organization became effective in the beginning of 2009.